GUBI Furniture

GUBI is the Danish house with one of the most distinctive eyes for archival rediscovery – the GamFratesi Beetle Chair, the Pedrera table by Barba Corsini, the Bestlite by Robert Dudley Best. Their stated brief is to be 'treasure hunters' bringing forgotten gems back into production alongside contemporary pieces.

GUBI's core practice is archival rediscovery – tracking down designs from the 20th century that were never produced at scale, and putting them into production with the original designer's estate or a contemporary licensee. Pieces like the Pacha lounge chair (Pierre Paulin, 1975) and the Pedrera table (Joaquim Ruiz Millet) reached domestic homes via GUBI rather than the original markets.

GUBI is headquartered in Copenhagen but production is distributed across European workshops chosen for their fit with each piece. Upholstered furniture is often made in Italy or Denmark; selected timber pieces are produced in Italy or France. Country-of-origin is published on each product page.

The Beetle Chair (in dining and counter heights), the Bestlite BL3 desk lamp and the Pacha lounge chair are consistently the top three. The Adnet mirror and the Multi-Lite pendant also feature regularly. The brand's pricing sits in the upper-mid range, which makes its pieces accessible compared to most reissue-house rivals.

Yes – all GUBI pieces sold in the UK come fitted with UK-spec wiring and bulbs as standard. Imported pieces from European retailers may need conversion, which adds cost and voids manufacturer warranty in some cases. Buying through Heal's avoids both problems.