Serax

Serax is a Belgian tableware and home-accessories brand known for collaborations with chefs, artists and designers including Piet Boon, Ann Demeulemeester and Marie Michielssen. The collection spans dinnerware, glassware, vases and textiles, each produced by small workshops in Portugal, Italy and Belgium with distinctive design signatures unusual in the category.

Serax is a Belgian brand headquartered near Antwerp, with production split across small craft workshops in Portugal (ceramics), Italy (glassware) and Belgium (textiles and metalwork). Each collection lists its production origin, reflecting the brand's commitment to small-workshop craft rather than volume factory production.

Serax collaborates with a rotating roster of designers, chefs and artists including Piet Boon, Ann Demeulemeester, Marie Michielssen and Yotam Ottolenghi. Each collection carries the designer's signature clearly, so a Serax shelf typically reads as a mix of distinct aesthetics rather than a single brand voice. The designer-led approach is the brand's defining feature.

Most Serax ceramic tableware is fully dishwasher-safe, though hand-painted and hand-glazed pieces may benefit from gentler washing to preserve surface detail over decades. Each product page includes specific care guidance, and the distinction between everyday and special-occasion pieces within the range is clearly marked.

Serax positions itself around 'elevated everyday', producing pieces that work for daily use but carry the kind of design presence usually reserved for occasion pieces. The result is tableware that rewards being used rather than displayed, a philosophy that runs through the full range from mugs to vases to dinner plates.