Amechi Cushions

Amechi explore indigenous African traditions and cultures, putting a new spin to centuries old handwoven beaded textiles with a clever idea of digitally translating them into fresh, fun and exciting items that add character to any contemporary space.

Brand Identity

After feeling unsatisfied with the range of West African-inspired home décor currently on offer due to its heavily influenced colonial undertones, Amechi decided to look into the pre-colonial history and make that the focus of their brand identity.

Reimagined

Amechi explore indigenous African traditions and cultures, putting a new spin to centuries old handwoven beaded textiles with a clever idea of digitally translating them into fresh, fun and exciting items that add character to any contemporary space.