{"id":32,"date":"2015-05-13T13:34:21","date_gmt":"2015-05-13T12:34:21","guid":{"rendered":"http:\/\/heals.uat.redboxcloud.com\/blog\/?p=32"},"modified":"2017-10-09T16:29:28","modified_gmt":"2017-10-09T15:29:28","slug":"art-into-industry-the-bauhaus-at-heals","status":"publish","type":"post","link":"https:\/\/www.heals.com\/blog\/art-into-industry-the-bauhaus-at-heals\/","title":{"rendered":"Art Into Industry \u2013 The Bauhaus at Heal\u2019s"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/1bauhaus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-207\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/1bauhaus.jpg\" alt=\"Bauhaus at Heals\" width=\"1024\" height=\"637\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/1bauhaus.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/1bauhaus-300x187.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>It\u2019s not hard to see the effect the Bauhaus continues to have on contemporary design. Just take a look at the tubular style furniture within our showrooms. Yet the link between the influential German design school and Heal\u2019s goes far beyond that of recent memory.<\/p>\n<p>Founded in 1919, the Bauhaus spearheaded a wave of experimental design that swept across northern Europe throughout the following decade. In contrast, British interiors of the time were very much stuck in the Edwardian or, at worst, stuffy Victorian era with a conservative preference for darkly coloured rooms and highly decorative furnishings.<\/p>\n<p>Never afraid of ruffling a few feathers, one man was determined to import this new \u2018international style\u2019 into the nation\u2019s homes. Through a series of exhibitions entitled \u2018Modern Tendencies\u2019, held within the stores <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" title=\"The Mansard Gallery\" href=\"https:\/\/www.heals.com\/blog\/the-mansard-gallery\/\">Mansard Gallery<\/a><\/span>, Ambrose Heal set about showcasing what was for many visitors their first taste of modernist tubular furniture.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/mansardblog5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-190\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/mansardblog5.jpg\" alt=\"Modern Tendancies exhibition\" width=\"1024\" height=\"768\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/mansardblog5.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/mansardblog5-300x225.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>While there may have been hostility from some quarters, upon visiting the exhibition The Spectator magazine (<span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"http:\/\/archive.spectator.co.uk\/article\/26th-september-1931\/11\/modern-tendencies-in-furnishing\" target=\"_blank\">25 September, 1931<\/a><\/span>) declared that it would \u2018like to send there all those who gibe at the modern idiom and let them see how far from the operating theatre even steel furniture can be when used with proper discrimination.\u2019<\/p>\n<p>With each exhibition the spirit of innovation became more emboldened. In the midst of the Great Depression, Ambrose continued to champion the economy and efficiency of industrially styled furniture, investing in a nationwide promotional campaign \u2018Heal\u2019s Economy Furniture for 1932 and All That\u2019 followed by \u2018Economy with a Difference at Heal\u2019s 1933\u2019.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/7bauhaus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-213\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/7bauhaus.jpg\" alt=\"Econom,y with a difference poster Bauhaus at Heals\" width=\"1024\" height=\"513\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/7bauhaus.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/7bauhaus-300x150.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Alongside the work of in-house designer-makers Johnson, Greenwood and Shepherd, these glossy catalogues displayed a new line of chrome-plated furnishings from legendary Bauhaus designer Ludwig Mies Van Der Rohe. A former head of the school, his tubular steel <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.design-museum.de\/en\/collection\/100-masterpieces\/detailseiten\/mr-10-ludwig-mies-van-der-rohe.html\" target=\"_blank\">MR 10 chair<\/a><\/span> perfectly encapsulates the elegant balance of form and function Modernist furniture strove to achieve.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/5bauhaus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-208\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/5bauhaus.jpg\" alt=\"Mies van der rohe\" width=\"1024\" height=\"445\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/5bauhaus.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/5bauhaus-300x130.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Despite the fact that the Bauhaus had been forced to shut its doors in 1933, the floodgates had well and truly been opened, and by 1936 an exhibition entitled \u2018Contemporary Furniture by Seven Architects\u2019 featured the work of another former Bauhaus professor Marcel Breuer.<\/p>\n<p>Having fled to London to escape the oppressive climate of Nazi Germany, Breuer began designing for progressive British manufacturer Isokon &#8211; whose head of design also happened to be the founder of the Bauhaus, Walter Gropius &#8211; with a number of these iconic pieces such as his <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.powerhousemuseum.com\/collection\/database\/?irn=167934\" target=\"_blank\">Long Chair<\/a><\/span> sold at Heal\u2019s.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/6bauhaus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-209\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/6bauhaus.jpg\" alt=\"Isoken Chair by Marcel Breuer\" width=\"1024\" height=\"637\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/6bauhaus.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/6bauhaus-300x187.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/4bauhaus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-210\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/4bauhaus.jpg\" alt=\"Bauhaus Isoken Marcel Breuer\" width=\"1024\" height=\"637\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/4bauhaus.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/4bauhaus-300x187.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>The rising political tensions of the time saw a number of talented designers flee Europe for America, with the outbreak of war putting any notion of design for anything other than service of one\u2019s country on hold. Yet, the extraordinary work of the Bauhaus has continued to influence the following generations of designers, not least the furniture and homewares on display at Heal\u2019s.<\/p>\n<p>Just think, if it wasn\u2019t for the ground-breaking work of messrs Breuer, Gropius and Van Der Rohe, would we have the designs of modern day pioneers <a href=\"https:\/\/www.heals.com\/brand\/tom-dixon.html\" target=\"_blank\"><span style=\"color: #ff6600;\">Tom Dixon<\/span><\/a>, <a href=\"https:\/\/www.heals.com\/designer\/matthew-hilton.html\" target=\"_blank\"><span style=\"color: #ff6600;\">Matthew Hilton<\/span><\/a> and <a href=\"https:\/\/www.heals.com\/designer\/philippe-starck.html\" target=\"_blank\"><span style=\"color: #ff6600;\">Philippe Starck<\/span><\/a>? We think not!<\/p>\n<p>So here\u2019s to Ambrose Heal for introducing revolutionary design to a whole generation of British homes \u2013 long may his and the Bauhaus\u2019 legacy continue.<\/p>\n<p><center><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/2bauhaus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-211\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/2bauhaus.jpg\" alt=\"Bauhaus Tubular Steel Living Room Furniture\" width=\"1024\" height=\"637\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/2bauhaus.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/2bauhaus-300x187.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/center><center><\/center><center><a href=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/3bauhaus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-212\" src=\"https:\/\/heals.uat.redboxcloud.com\/blog\/wp-content\/uploads\/2015\/05\/3bauhaus.jpg\" alt=\"Tubular steel dining furniture by bauhaus at Heals\" width=\"1024\" height=\"637\" srcset=\"https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/3bauhaus.jpg 1024w, https:\/\/www.heals.com\/blog\/wp-content\/uploads\/2015\/05\/3bauhaus-300x187.jpg 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/center><!-- Please call pinit.js only once per page --><br \/>\n<script src=\"\/\/assets.pinterest.com\/js\/pinit.js\" async=\"\" defer=\"defer\" type=\"text\/javascript\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; It\u2019s not hard to see the effect the Bauhaus continues to have on contemporary design. Just take a look at the tubular style furniture within our showrooms. Yet the link between the influential German design school and Heal\u2019s goes far beyond that of recent memory. Founded in 1919, the Bauhaus spearheaded a wave of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":41,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-32","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-from-the-archives"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Art Into Industry - The Bauhaus at Heal&#039;s<\/title>\n<meta name=\"description\" content=\"Founded in 1919, the Bauhaus spearheaded a wave of experimental design that swept across northern Europe throughout the following decade.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.heals.com\/blog\/art-into-industry-the-bauhaus-at-heals\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Art Into Industry - 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